How do I improve my email open and click rates?
Get more eyes — and clicks — on every email.
To boost opens and clicks:
✅ Write subject lines that spark curiosity or urgency
✅ Use first-name personalization tokens
✅ Send at optimal times (based on your audience)
✅ A/B test subject lines and CTAs
✅ Use clear, mobile-friendly design
✅ Keep content short with a single CTA
Pro Tip: Create smart lists of engaged contacts to improve deliverability.