Two Sides: Greenwashing

Two Sides North America Busting More Myths About Print and Paper

In a world that is increasingly concerned about the environment it is important to recognize the difference between “Going Green” and “Greenwashing”. Greenwashing is the practice of promoting environmentally friendly programs to deflect attention from an organization’s environmentally unfriendly or less savory activities. This short video is an introduction into why “going paperless” is often a greenwashing tactic.